We're on a mission to make technology feel more human
Technology should amplify what makes us human — not replace it. We're building AI that works alongside people, turning complex tools into intuitive experiences and putting humans always in the loop.
Technology is at its best when you forget it's there
Most enterprise AI feels like it was built for machines, not people. We think that's backwards. Mindset AI exists to close the gap between what AI can do and what humans actually need — turning powerful technology into experiences that feel natural, intuitive, and genuinely useful.
We build AI agents that work alongside your team as co-workers, not replacements. Agents that understand context, respect expertise, and make every person they work with more effective. The result isn't just better productivity — it's work that feels more human.
Our customers deserve the very latest of what's possible, delivered in a way they can actually use. That means cutting-edge AI paired with thoughtful design, real safeguards, and humans always in the loop.
Meet the team shaping the future of human-AI collaboration
A group of passionate and brave technology experts set to build a future where AI takes half of your workload — but none of your purpose.
- Barrie Hadfield — CEO, Co-founder
- Christine Davies — CXO, Co-founder
- Jack Houghton — CPO, Co-founder
- Wic Verhoef — CDO, Co-founder
- Will Evans — CTO, Co-founder
- Niamh Mulhall — Co-founder, Executive Director
- Chris Whitehead — VP of Sales
- Roxann Federici — Data & Integrations Lead
- Jonathan Cecil — Integrations Lead
- Aditya Sethi — Delivery Team
- Anna Kocsis — Marketing Team
- Arti Agrawal — Delivery Team
- Caroline Stewardson — Customer Success
- Chetan Sharma — Delivery Team
- Deepak Totlani — Delivery Team
- Fred Zingg — Data & Integration
- Hana Rasul — Customer Success
- Maddie Lewis — Customer Success
- Petrica Iancu — Customer Success
- Petya Stoyanova — Design Team
- Pulkit Jain — Delivery Team
- Rabia Ahmed — Customer Success
- Rhea Arora — Product Team
- Sanju Gautam — Delivery Team
- Suruchi Srivastava — Delivery Team
- Tanvi Khanduja — Delivery Team (QA)
- Tarun Sogani — Delivery Team (QA Lead)
- Theo Kontos — Sales Team
- Vishal Jain — Delivery Team
What we stand for
Dependable
Our word is our bond. We are organized and reliable, take full responsibility, and trust each other. We commit to timelines and deliver work by the deadline and to a consistently high standard.
Caring
We act with kindness and empathy. We support others because everyone deserves respect — no exceptions. We care about our customers, colleagues, and everyone we engage with.
Brave
We are innovators. We're unafraid of new ideas and open to being proven wrong. We challenge each other and the status quo. We lean into change to push the boundaries of innovation.
Passionate
We have an overwhelming ambition to succeed. We believe in Mindset AI and love what we're building as a team. We're highly enthusiastic and bring our mastery, expertise, and unique flavour to work.
Collaborative
We understand the balance of going fast alone and reaching far together. We trust everyone to do their job and take initiative — and we're ready to support one another.
No Bullshit
We value different opinions. We're unafraid to share our opinion even if at times we're alone in our thinking. We give honest feedback and call out each others' bullshit — respectfully.
Everything you need to know to thrive at Mindset AI
MOS (Mindset Operating System) is how we run the company — a living system that defines our processes, culture, and ways of working. It evolves as we do.
About MOS
MOS defines how we work at Mindset AI. It documents our core processes, explains why they exist, and serves as a transparent resource for anyone working with or considering joining us.
Why is MOS public?
Transparency is a core value at Mindset AI. By openly documenting our ways of working, values, and priorities, we make a statement about who we are and how we operate.
Who is MOS for?
If you're reading this, MOS is for you. It's for anyone who works with or is considering working with us — whether you're a customer, partner, investor, employee, or prospective hire. It's here to help you understand who we are, why we exist, and what we believe in.
Vision: Making technology feel more human — closing the gap between what AI can do and what people actually need.
Mission: Building a sustainable, creative, and diverse global company that positively impacts the lives of everyone we work with and those who rely on our platform.
MOS is how we hold ourselves to that standard — the structure behind the culture, so the way we operate reflects the future we're building for our customers.