Persimmon Life saved 40% of growth manager’s time within month 1 of launch

‘The feeling from our providers is just, thanks. They’re thankful they have a space for answers, where going for a marketing answer they go here, for a business answer you go there and inventory answer you go somewhere else. So the overwhelming word is thanks’ Rachel, Persimmon Regional Growth Manager

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Introduction

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Persimmon Life, a rapidly growing at-home health and beauty service, pairs clinical nurses with individuals needing treatment at home using technology.

Persimmon has trained 500 nurses through its Academy across Arizona, Dallas, and California. Patients can book appointments via the Persimmon app to receive beauty services delivered by a nurse in the comfort of their own home. They can also attend virtual telehealth consultations with a doctor.

Persimmon's unique model empowers nurses by providing flexible job opportunities. Nurses can create their own schedules, which are displayed to patients in their area via the app for convenient booking. With hundreds of nurses across America already on board, Persimmon is revolutionising the delivery of healthcare services.

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The Challenge: 

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• Communication: Their 500 providers do not all use the same communication methods; some use mobile, others email, and some rely on the app. Effectively communicating and disseminating policies across all providers was a significant challenge.
• Performance Support for Nurses: As a healthcare company, ensuring nurses stay up to date with the latest methodologies, processes, and resources is crucial for delivering exceptional experiences safely. However, 60-80% of regional growth managers' time was spent answering FAQs and ensuring nurses had the right resources at the right time.
• Cost: Training nurses and keeping them updated is costly, requiring substantial resources, travel, and personnel, which adds significant expenses and logistical challenges.
• Accessing Resources and Repetitive Questions: Nurses often struggled to find the right resources or get questions answered promptly, creating a burden of repetitive, straightforward inquiries that needed more efficient solutions. Information was stored across Google Drives, learning platforms, and other systems that failed to address the issue effectively.
• Accuracy: Compliance and safety are paramount for Persimmon, as any misinformation could have serious consequences. Finding an AI solution they could trust to ensure accuracy was a difficult task.

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Why Persimmon & Mindset Partnered:

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• Accuracy Controls & Guardrails: Persimmon cannot risk providing inaccurate information to their providers, especially in a heavily regulated healthcare environment where people's lives are at stake. Mindset's agents offer unique capabilities for searching and retrieving resources, including the ability to ask clarifying questions and implement accuracy settings that can be controlled by Persimmon.
• White-Labelled & Embeddable Solution: Persimmon's brand and technology are critical for driving adoption among their nurses. Mindset AI's white-labelled platform enabled Persimmon to seamlessly integrate Mindset's solution into their own, maintaining their branding and ensuring a cohesive experience for their nursing network.
• Simplicity in AI Agent Creation and Integration: Mindset AI's user-friendly interface allows Persimmon to build and train AI agents quickly, without the need for extensive technical expertise or programming skills, significantly reducing time to market.
• Automated Knowledge Integration and Synchronisation: Mindset AI’s capability to integrate with Persimmon's existing knowledge repositories, such as Google Drives, enables automatic content ingestion and synchronisation. This ensures the AI agents are always updated with the latest information, minimising manual effort—Persimmon only needs to update their Google Drive to refresh the agents.

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The Results:

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• Over 50% of the target achieved within the first month of launch, with 40% of regional growth managers' time now saved.
• Adoption among nurses doubling every month, reflecting rapid growth and engagement.
• Hours saved daily for each regional growth manager, freeing up time for higher-value activities.

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Are you looking to make it easy for your users or team to access the information they need, when they need it? 

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